Welcome to Day 4! If you are following along at home, by now you have written a blog post, opened or updated your Twitter account and opened or updated your Instagram account. You’ll have noticed that so far all of the tasks I’m sharing are to online – because using social media and the internet is such a quick, free way of promotion. And today, I continue that trend.

5 Minute Promo #4

Create a Facebook Author Page.Assuming you are already a member of Facebook, it will take only a couple of minutes to start a page for you, the author. There’s a quick guide to starting a Page here.

I posted this pic on my Facebook page the day my author copies arrived.

An author page is different than your personal profile where you can post about your kids, your walks on the beach, or your dog. Instead, your Facebook page is about your brand as an author. Having said that,  not every post will be about selling your book. As a starting point, use your author photo (if you haven’t got one, it’s time to take one), a header picture which might be something from your website and add a cover photo of your book. Once you’ve posted something, invite your friends to like it.

Already have a Facebook page? Of course you do! Then your five minute task is to make sure your photo is up to date, and post something new. Then, because your five minutes won’t be up yet, invite the friends who haven’t yet liked your page to like it now.

Want to see what a Facebook author page looks like? Feel free to look at mine and follow it. I’ll do my best to entertain you with regular fresh content.